When you have more to say but don’t know how to say it, you need Brand Therapy.
This is where high-capacity women find permission to be everything they are and the freedom to be totally, unapologetically, professionally, themselves online and offline with more confidence than ever before. If you’ve been through something that has convinced you it’s time to let your real self come to the surface instead of shoving her into your “work self” every day, you’re in the right place.
May you be brave enough to shed. May you be wise enough to listen to yourself. May you be bold enough to step through the fire of your own becoming. May you trust the life that is waiting for you on the other side of yourself.
it’s time to relax into telling your story and finally market yourself with honesty and confidence.
Private Coaching
The Podcast
Brand Therapy & Events
start being yourself, professionally
There Is Another Version of You Who Doesn’t Have to Pretend Anymore
I work with the women who…
Aren’t new to their work, but are bored with the way they’ve been doing it
Know in their bones they have a story to tell and a message to share that’s bigger than ever
Have their business figured out but are still sifting through how they want to talk about their life (especially the messy parts that ended up becoming the whole point of her work)
Are done playing by anyone else’s rules when she knows her unfiltered self always makes the most potent connections anyway
the Brand Therapy process
STRATEGY IS Healing
There’s a reason you don’t feel like you can be seen exactly as you are and still be a professional. I use scientifically-backed, evidence-based coaching techniques and years of experience with helping women untangle their creative, authentic vision while providing the kind of support and subconscious re-writing it take to convince your brain and body that it’s okay to be who you are after years of hiding. Then, we collaborate on a strategic plan to get your brand there, too.
MARKETING IS SELF-Expression
I really believe that leaning in to your personal brand is just as much about learning who you are right now, with all the experiences and moments that shaped you, as it is about learning what to post and when. Being visible like that taps into all kinds of tricky emotions, and I help you work through them. Whether you’re building primarily online or offline, that self-expression builds authority in a whole new way, and I bring a wealth of experience to every session so I can help you find and free your true self for good.
Realignment + Results
It’s one thing to get trapped in “healing mode” forever, or to word vomit on the internet in the name of self-expression. It’s something totally different to press reset on how you position yourself and realign with a completely new season of your life. When you do that, your brand feels good and gets results. That’s what Brand Therapy creates: a new internal alignment that leads to and outflow of creation, intuition, and expansion.
Rave
Reviews
I worked with Jess when I was in the process of pivoting my business from social media management to social media consulting. I was struggling with creating a clear brand and message to present online.
Jess shared ideas and visual examples based on the long-term vision of my business and brand. She provided a safe space for me to reflect and share my ideas, and I really appreciated the questions she asked, which helped to coach me through clarity and encouraged me to fully embody this next-level version of myself and my business.
I gained immense clarity and a newfound excitement for my business. I also had clear next steps to turn my ideas into a reality. Working with Jess, an expert in Personal Branding (with a branding background), was definitely worth the investment. She's fantastic!
Brittany Miller, LinkedIn Strategist & Speaker
Jess is one of the best public speakers I’ve ever listened to and such an incredible coach. She understands brand strategy like few others. The way she listens and guides and brings nervous system regulation tools into her sessions is beautiful and impactful.
I always feel clearer and more inspired after a session with Jess. When I felt it was time to make some changes in my business, working with her was incredible for my heart and creativity. I LOVE the superpower she has with mindset. She has helped me sharpen and amplify the message I am trying to communicate with my brand, social media, my offerings, and my speaking presentations.
The wisdom Jess brings to every call blows me away. I am grateful to know her and work with her!
Marisa Burgett, Brand Director & Educator
I feel so incredibly blessed that my path crossed with the extremely talented Jess Trachsel. From the moment we met, her insatiable appetite for encouraging women to express themselves boldly and unapologetically was was magnetic.
Alongside her passionate pursuit for women's liberation on and off-line, she has the talent to back it up. Her ability to create a brand and foster authentic self expression is remarkable.
In each session, I felt like all the ideas that were whirling around in my head finally made it to creation! I felt seen, heard, and most importantly, like my most authentic self. Showing up is as the truest version of myself is so important to me and Jess made this easier than I ever thought possible.
Hilary Maughan, Mortgage Specialist & Wealth Coach
I teach High-Capacity Women to relax into Being Themselves
Chronic over-functioning oldest daughter, reporting for duty.
Unfortunately, that means I had a lot of unlearning to do before I figured out how being myself was supposed to feel. Fortunately for you, I did that work the hard way, so you don’t have to.
Now I support women who want to be more unfiltered and genuine in their marketing while still positioning themselves as the experts they are (because yes, you can do both).
Start Believing in Your True Self with Resources for Your Thriving
As your Brand Therapist, I’m bringing together the things your brand, brain, and body need to finally let your most genuine self be seen, witnessed, and loved.
My blog is where we talk about how you can start that journey, ways to make marketing more simple (even when it freaks you out), and the mindset shifts that are helping my clients create massive breakthroughs in their work and everyday life.
